Business To Consumer Solutions

Business to Consumer: it’s about communicating value and appeal. More than anything, consumer products need to be usable to be successful. Interactive Factory has a decade of experience delivering b2c solutions:

Citizens Energy : Website

Sox Appeal : Website

AGFA Monotype : Fonts.com

  • Challenge: organize dozens of links and features to create a useful, scalable solution for design professionals
  • Solution: iFactory helped AGFA with information architecture, usability, art direction and layout for Fonts.com.
  • Results: Over 100% rise in traffic and usage.
  • Launch Screenshots >
“iFactory did a fantastic job of assessing our requirements as well as delivering a design that accomplished all of our project goals. We were exceptionally happy with our results. The entire team was responsive and a delight to work with.”
— David Harned, Manager, Internet Development, AGFA Monotype

LEGO : Mindstorms Robotics Invention System

  • Challenge: create software to teach kids how to use computerized robotic LEGO building kits.
  • Solution: iFactory created CD Rom software to power the Robotics Invention System 1.0. We worked with LEGO on learning methodology, created cinematics and multimedia training demos, designed the interfaces and produced the final CD Roms.
  • Result: Mindstorms was the #1 selling smart toy of the 1999 Holiday season.
  • iFactory went on to create the Robosports and Extreme Creature expansion pack CD Roms, and for the subsequent 1.5 release, we performed usability analysis and interface redesign. Our relationship continues with LEGO Dacta and Robolabs.
  • Launch Screenshots | View High-Quality Quicktime Movie [60MB]

Pearson Education : Course Compass Online Learning Packages

  • Challenge: assist Pearson education in revamping an online course management solution
  • Solution: iFactory launched new brand identities for Pearson’s CourseCompass and Companion Website products. We assisted with usability analysis, redesigned the primary interfaces, created marketing websites, streamlined the subscription management process, and designed print collateral.
  • Result: CourseCompass is a flagship product for Pearson’s line of online course management products. Our subscription management design is used as the entry point for the majority of Pearson online products.
  • Partnership: iFactory continued its work with Pearson’s Addison Wesley on its MyMathLab and MathXL online products.
  • Launch Screenshots >
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