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iFactory Insights

a black and white hand holding a phone that says The Now Normal

The Now Normal: What Gen Alpha Expects From Your Website

December 17, 2025
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Welcome Aby Kumi - new iFactory UX Designer

Meet Aby, iFactory’s newest UX Designer

December 17, 2025
Start with the 'Why': Managing Website Content Debt

Start with the ‘Why’: Managing Website Content Debt

December 10, 2025
Thankful

A Season of Thanks

November 26, 2025
AI Search Tools vs. Content Sprawl - The battle for visibility

Is Content Sprawl Weakening Your AI Visibility?

November 16, 2025
3 Tips for writing a great website RFP

3 Tips for Writing a Great Website Redesign RFP

October 27, 2025
Tracking Website Micro-conversions - funnel image

Designing Your Higher-Ed Website to Track Micro-Conversions

October 10, 2025
Tracking Micro-conversions

What Micro-Conversions Are—and Why They’re Critical to Higher Ed Enrollment

September 23, 2025
Gen Z and Gen Alpha

Designing Digital Experiences for Gen Z and Gen Alpha: What They Want, and How to Give It

September 9, 2025
Our Commitment to Community Colleges

Community Colleges: We See You Serving Students, Strengthening Communities

August 29, 2025
Helping Users Take The Next Step

A Strategic Approach to Website Improvement – Part Three: Driving Engagement

August 20, 2025
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